Live Hooked is a Faith based outdoors brand founded by Simon and Barbara Jean Shirley, a father and daughter team. Live Hooked desires to step outside of the typical Christian apparel lines and create a simple logo that conveys a message. The messages behind our apparel is subtle enough to not ward off nonbelievers, but well known to the point where Christian brothers and sisters begin to feel united in mission and heart as they step out into the world.  We hope that our logo not only connects Christians, but allows nonbelievers to “Live Hooked” themselves by opening up dialogue about the uniqueness of the logo designed to create a topic of conversation.

Live Hooked began several years ago while Simon and Barbara Jean were driving around Palm Beach, Florida noticing the same decals of well-known logos on the back of cars. Simon said, “Wouldn’t it be neat if we could come up with a cool logo for Christians that could be worn to show we are on God’s Team?” Not long after that Barbara Jean put a pen to paper and that is when the vision began. Not only was a cool logo created, but an encouraging message, a witnessing tool to potentially bring thousands to Jesus.

The vision in the car happen five years ago and with consistent faith and the realization that we are on God’s time frame and not our own understanding that God open’s doors for opportunities but often God closes doors for our protection, Barbara Jean and Simon are humbled and excited to announce the launching of Live Hooked.

Live Hooked is honored to ensure you that they will be giving back financially to supporting missionaries/organizations who desire not only to “give a man a fish,” but rather to “teach a man to fish.”

As Live Hooked launches, we start to reflect these past few years. We think about all the people that have helped us get to where we are. We often take for granted people that most deserve our gratitude. Live Hooked would like to celebrate today and everyday and be grateful for the amazing people who have been on this journey with us. 

We would like to recognize The Russo family, Kenny Trygg, Rachel Shirley, Debbie Curwick, Freddy Simon, John Tetter, Lila Magbee, Jean Williams, Southest IP Group, Willingham family, Williams family, Ruth Martini, Tanszy Bailey, and everyone that has assisted with their knowledge, time, wisdom, and encouragement, in supporting Live Hooked to becoming a reality in our mission to establish a brand that is recognized throughout the world as a symbol of love, hope, and inspiration. All glory goes to our Heavenly Father. 

-Team Live Hooked